ROWENTA

Skin sonic

Director

Maeva Delacroix

Role

Production + Post-Production

Agency + Client

Sevaire & Co + Rowenta

Diffusion

Social Media + Advertiser’s website

Le Brief

To produce a film that is both aesthetic and explanatory.

To create a film with a strong artistic direction, borrowing from the codes of premium beauty films.

Mixing 3D productions for the explanatory character of the product, with images shot in the studio.   All the products were shot in a golden and warm atmosphere, reflecting the product’s packaging.

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Our Response

A film that skillfully mixes beauty shots, material effects and 3D extracts.

The studio images were directed by photographer/director Maeva Delacroix, accompanied by a hand-picked technical team.

The 3D images were produced in-house by our post-production department.

Making-Of

Backstages..